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Meet the multi million start up
Meet the multi million start up
Meet the multi million start up
Meet the multi million start up

We are Premier Inn Digital

The digital arm of hospitality giant Whitbread. And what's interesting about us is that while we do big work that betters the online experiences for millions of customers every day, we do so in an environment that you'd expect from the latest Shoreditch start-up to open its doors. It's a contradiction, but it's one that works.

Who we are

Premier Inn is said to be Britain’s best host. We’ll take that. But just so you know, that promise of care extends well beyond our customers. We approach you and your career in exactly the same way. Looking after you in a way you could get used to, surrounding you with good people - both in the sense of how they work and how they are as humans –  and challenging you to create great things in our hard-working yet fun-loving culture.

View staff stories

What we do

It's going to be great. For a start, we’re being invested in. Whitbread is on the path to becoming a digital-first organisation – and we’re the ones that are going to make that happen. After all, customer journeys with us start way before they check-in, so we need to make those digital experiences as satisfying as possible.

View our work

Our digital roles

Creative

Here our artists, imaginers, wordsmiths and strategic gurus create work that’s seen by millions, in the most friendly, relaxed environment you can imagine

Data Management

This is the place for those that deal in all things data. It’s where you’ll find the digitally minded folk that make the inherently complex seem oh so simple.

Developers

Our Developers never stop searching for ways to make it simpler for our customers to interact with us online.

Digital Marketing

This is where our Digital Marketeers make sure our customers come to us and forget the competition. It’s a tight, talented team with digital work that reaches far and wide.

UX/UI/Product

Just like in our hotels, our customers’ experience must be great online. Our UX team ensures that this is the case, always working with pixel-perfect precision.

Creative

Creatives, copywriters, designers and strategists make up this team. It’s a close-knit group that creates compelling work that’s easy on the eye. So, if creativity is your thing, working with us could well kick off a digital career in a company that engages with millions each month.

Required Skills

You think big, have an artistic eye, and a love for creating compelling communications.

Contribution to business

Make everything we create online look and sound fantastic, engaging and delighting customers when they view our content.

Digital function

To make all of our sites stand out, and feed a distinctive brand flavour into the functionality of the site.

We're currently on the lookout for Brand Copy Writers, Digital Copy Writers and Graphic Designers.

Available roles

Food & Beverage Brand Campaign Manager

This role will allow you to create and deliver the annual brand plan for Premier Inn/our Branded Restaurants. You’ll be working with the UK’s number one budget hotel brand, Premier Inn.As ...

View role

Food & Beverage Brand Campaign Manager

This role will allow you to create and deliver the annual brand plan for Premier Inn/our Branded Restaurants. You’ll be working with the UK’s number one budget hotel brand, Premier Inn.As ...

View role

Data Management

Data and digital are synonymous. We need to have eyes on our data to ensure our sites are doing as best they can, every step of the way. It’s this department that gives us clarity on how we can be even better. If you speak data like a second language, you’ll fit right in.

Required Skills

You’re used to managing big data parcels, and have impressive analytical skills coupled with a real love of innovation.

Contribution to business

Helping to drive our trend-bucking growth – and build on our increasingly global profile through the invaluable knowledge you’ll provide.

Digital function

Translate big data into innovative solutions that keep our digital offering out in front.

Right now, we want Metadata Managers and Data Analysts.

Developers

Front and Back End Developers, Mobile Developers, Solution and Enterprise Architects, Testing professionals and Apps teams with iOS and Andriod skills all work here. It’s a place where a start-up mentality meets the challenge of providing solutions for a billion pound business.

Required skills

We need agile thinkers and digital innovators who want to keep on learning, keep on improving and keep on challenging themselves to create the exceptional.

Contribution to business

98% of our revenue at Premier Inn comes through our websites, apps, and Business Booker tool. Which means our Developers are at the heart of driving our business.

Digital function

To keep improving our apps, websites and online tools, so that our customers can book a room, or a table in the blink of an eye.

Digital Marketing

From Channels Managers to PPC Executives, our Digital Marketing team is made up of experts who take pride in optimising our online presence each day. If you have marketing on the mind, you might enjoy working with some lovely people, on one of Britain’s best-known hotel brands.

Required Skills

A strategic mind and impressive analytical skills, coupled with the creative flair needed to really innovate.

Contribution to business

You'll make a huge impact on the performance of our websites – and the uptake of our 72,000 rooms.

Digital function

To make sure we’re at the forefront of digital marketing in the hospitality sector – and beyond.

We’re after Channels Managers, Senior PPC Execs and PPC Execs.

Available roles

Senior Paid Search Executive

As a Senior Paid Search Executive who is passionate about PPC you’ll help develop and execute a comprehensive paid search strategy. You’ll have an opportunity to make a big impact in ...

View role

Food & Beverage Brand Campaign Manager

This role will allow you to create and deliver the annual brand plan for Premier Inn/our Branded Restaurants. You’ll be working with the UK’s number one budget hotel brand, Premier Inn.As ...

View role

Food & Beverage Brand Campaign Manager

This role will allow you to create and deliver the annual brand plan for Premier Inn/our Branded Restaurants. You’ll be working with the UK’s number one budget hotel brand, Premier Inn.As ...

View role

Senior Paid Search Executive

As a Senior Paid Search Executive who is passionate about PPC you’ll help develop and execute a comprehensive paid search strategy.You’ll have an opportunity to make a big impact in busine...

View role

UX/UI/Product

In our business, the User Experience is super important – both online and off. That’s why our UX people get the chance to work directly with end-customers, to make sure they can do their best work. It’s an added challenge that makes their job even more interesting. If that sounds like something you fancy, check out these roles.

Required Skills

An in-depth understanding of how people think, act and interact online - as well as the ability to translate this into the best UX solutions.

Contribution to business

Helping ensure the very best online experience for hundreds of thousands of customers across the world – so they just keep on coming back.

Digital function

To make sure that our website and Apps are a pleasure to use on every device, for every single target audience.

We're looking for people in Senior Digital Customer Experience and Marketing Designers.

Holborn office

Dunstable office

Our brands

Premier Inn is the UK's largest hotel chain - and we are its digital hub. That would provide more than enough rewarding work to be getting with, but, on top of that, we also deal in all things digital for some other brilliant British hospitality brands, under the Whitbread umbrella. It's an impressive list. Brewers Fayre, Beefeater, Cookhouse & Pub, Bar and Block, Thyme and Table Table are all part of the family.

Bar and Block
Beefeater
Brewers Fayre
Cookhouse and Pub
Hub
Premier Inn
Table Table
Whitbread Inns
Zip Hotel

Social wall

Awards

Which? UK's top-rated Large Hotel Chains for the 4th year running
2018 "Most Excellent" hotel chain
Top Employer 2019

We're shaking up the steak world and offering you a fresh + exciting approach to dining out.

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Our first brand and still one of the UK's best loved restaurants.

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Our aim is - 'To serve the nation's favourite pub food, at great value prices, in a family friendly environment.'

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Cookhouse & Pub, a great place to get together.

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hub by Premier Inn is a smart new concept in urban hotels.

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Is it our beds, our food, our great value or our people that people love so much?

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Table Table is the perfect place to get together with family and friends.

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We serve up delicious dishes full of seasonal flavour and a variety of drinks including local cask ales.

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We get to serve an amazing 25 million customers each month in the UK.

About Us
A new kind of hotel for Premier Inn

A new kind of hotel for Premier Inn

The first ZIP will be opening in Cardiff March 2019, with more coming soon. Keep your eyes peeled for a ZIP near you.